Alumni relations stream
Your alumni have the potential to be your schools most loyal and generous supporters. The alumni relations stream explores how to engage your school community, develop your network and maximise their giving potential.
Topics that will be covered in the 2020 alumni relations stream include: how to engage younger alumni, creating a strategic events programme and the power of engagement programmes.
Alumni relations podcast
At the 2019 conference, Emma McFadyen, Head of Alumni Relations and Volunteering for the University of Exeter, spoke about how engaging your alumni in your careers programme can deepen the relationship with your alumni and support your students. Listen to Emma discuss the main benefits and challenges they had to overcome in developing their careers programmes.
Monday 8 June 2020
Engaging with and learning from America: Awesome! Wow!
In America, alumni relations and fundraising programmes are really easy - apparently everyone is a multi-millionaire who loves their alma mater beyond reason. This session dispels the myths surrounding successful alumni relations programmes in North America and explains why you really should get on a transatlantic flight.
Simon Jones, Director of Development, The Manchester Grammar School
The youth of today, supporters of tomorrow: Why should we enage our younger alumni?
With so many alumni to attract, and a strategy that often needs to support the cultivation of donors first, the youngest of our alumni are often a cohort that are easily overlooked. This session explores why it is so vital to engage with your newest alumni members as early on as possible, seeking to instil a sense of community and mutual support even before they have left the school. This session will also demonstrate some practical and simple ways you can easily adapt your existing programme to cater to younger alumni too.
Sarah Adams, Development Manager, Putney High School
Suzanne Fearon, Director of Communications and Development, Putney High School
Lucy Pembroke, Community and Alumni Relations Manager, Royal Hospital School
HOW TO: Drowning out the noise - how to create a strategic events programme
It is easy to get lost amongst all the great ideas for events that seem to land at the alumni office door, but how do you make sure your events programme meets your supporters’ needs, is the best use of your resource and that you don't get drawn into 'vanity' events that are not part of the bigger picture. This session looks at the range of events run by Winchester College and Dulwich School, from reunions and business networking to a 400th anniversary celebration, the lessons learnt along the way, and how important it is, whatever size of office you are and whatever budget you have, that you are strategic about your events programme.
Lorna Stoddart, Director of Development and Winchester College Society, Winchester College
Joanne Whaley, Alumni and Parent Relations Manager, Dulwich College
Tuesday 9 June 2020
Making the ‘network work’: using the school community to enrich your school’s careers programme
Many schools are increasingly recognising the value and necessity of placing a ‘world of work’ education firmly alongside the delivery of the academic curriculum, to prepare students for an increasingly competitive world of work. In this session, two schools will share how they have closely linked the work of the development office to the work of the careers department, and will explore practical ways for the school community of alumni, parents and friends to enrich your careers programme, through mentoring, internships, work experience, or even just simply the right advice.
Clare Atkinson, Deveopment Director, Dr Challoner's Grammar School
Zoe Baines, Development Director, St Helen's School
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